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5 Ways To Avoid Social Media Fatigue

It’s not easy establishing our own personal brands in the world. You have to blog, tweet, connect, and like…let’s face it, it can be rather exhausting to keep up this kind of consistency. No wonder I...

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I know you’re attractive media, but I’m just not that into you.

I’ve noticed that generally, the cycle of love for new forms of media often goes like this: 1. New media tool arrives. 2. A few reports suddenly trickle in about the potential of the media tool. 3....

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When Social Media Channels Don’t Matter

If you don’t have a brand strategy and rich, compelling content to supply people on at least a semi-consistent basis, I don’t care how many social media channels are out there. You should not be on a...

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